Two people at a laptop together in a warm, sunlit room

Even a voice you know can be faked.

Text messages can be faked. Voices can be copied with modern AI tools.

A code word gives someone in your family one question to ask when a message sounds like you but does not feel like you.

(213) 555-0147

Hi mom. I crashed the car. I'm ok, but my phone broke. The other driver will call the police unless I pay $1,500 for the damage today. Please send it to (213) 555-0147.

What's our code word?

FBI advice

Create a secret word or phrase with your family to verify their identity.

Internet Crime Complaint Center, PSA I-120324-PSA

ScamReflex walks you through choosing one together and practicing it.

A code word stops family imposter scams. There are dozens of other types.

Scams reach almost everyone now

They arrive by text, by email and by phone, in dozens of shapes.

Impostor scams were the most reported fraud for the ninth year running: more than 1 million reports last year, and $3.5 billion reported lost.

Federal Trade Commission, 2025 data

Almost every one of them does the same four things.

The four signs of a scam, Federal Trade Commission

The story changes every time. These four signs do not. Practice is how you learn to see them before you act.

How you build the reflex

Three simple habits, learned by doing.

  1. Get a practice scam

    Read the message, follow the link, and explore a safe copy of a real scam.

  2. Notice the signs

    See what made it tricky and what to watch for.

  3. Build the reflex

    Each one you practice makes the real scam easier to catch.

People who practiced with repeated simulated phishing emails were far less likely to click the next one. After ten or more rounds of practice, the odds of clicking dropped by roughly two-thirds.

JAMA Network Open, 2019

Become a Host

A Host brings people into ScamReflex and follows how their practice is going.

You get your own place to work from, with three sections.